Sifresiz - social media tags APP
Before we explore the most popular hashtags per platform, just to make sure that we are on the same page, here is a quick overview of hashtags and their importance. A hashtag is a combination of keywords (without any punctuation or spaces) that has a # in front of it. What makes them such useful tools is that they help to group posts around a similar topic. So, if a user searches a specific hashtag, all the public posts that have used that specific hashtag will pop up.
This means that if you use hashtags smartly, your posts will be easier to discover which can help to boost your brand’s visibility tremendously. This way, you can even grow your reach beyond your current followers.
Now that we have recapped why every brand and marketer should use them, here are some best practices for using hashtags and which ones to use on the main social media platforms.