POP

Welcome to POP - Where Young India's Payments and Shopping Dreams Come True!

At POP, we're not just another app. We're on a mission to become the ultimate destination for the next-gen, purpose-driven Indian consumer. While current e-commerce and payment platforms are stuck in the past, catering to a generation with different needs and values, we're here to lead the charge in future India's consumption revolution!

Now, let's talk about POPcoins - the engine behind our platform. Earn them with every swipe, scan, and click, unlocking real savings without any sneaky gimmicks. With one POPcoin equaling ₹1, it's predictability and relevance from a modern-day retail perspective like never before!

Introducing our two flagship products: the POP UPI app and YES BANK POP-CLUB Credit Card. With POP, your financial transactions are not just convenient, but also secure. Whether you swipe, tap, or click, your money is in the safest hands possible. Our commitment to security is underscored by our ISO 27001 verification and PCI-DSS compliance. These certifications emphasize our unwavering dedication to protecting sensitive data, ensuring that your financial information remains safeguarded at all times.

Now you might ask how POP UPI is different from others. Our BHIM UPI payments come with a twist! No more relying on luck-based incentives. With the NPCI approved POP UPI Payment App, every transaction is secure, fast and rewards you with 2% POPcoins back - every single time. Scan & pay on POP UPI is blazing fast (you’ll have to try it to believe it) and then watch your rewards stack up faster than ever!

Now coming to the YES BANK POP-CLUB Credit Card — It is India's first multi-brand, co-branded credit card in partnership with YES Bank. This Credit Card offers 10% back in POPcoins on all online transactions (the highest compared to any other credit card). We’ve also partnered with India’s 6 most-loved lifestyle brands like Zomato, Blinkit Rapido, Cleartrip, PharmEasy, and Curefit to give users exclusive benefits. Now, you'll be able to use your POPcoins for a wide range of travel, food, commerce, health and fitness gift vouchers (in this case, 1 POPcoin = ₹0.25) from our brand partners. Also, did we tell you it’s a RuPay Credit Card? This means you get UPI on credit which can earn more POPcoins. Isn’t it the G.O.A.T of all credit cards?

Now, what do you do with those POPcoins, you ask? Get ready to indulge! Dive into our POPShop, where you'll find 500+ new-age D2C brands across fashion, beauty, food, home, and electronics. From “The Souled Store” Marvel tees to Minimalist Vitamin C serum, we've curated it all just for you. Shop directly on the app and enjoy doorstep delivery within 3-5 working days - all in one place. But wait, there's more! Explore our POPminis collection, offering bite-sized products where you can try before you buy - because why commit to the full-size version without a sneak peek?

Get ready, because at POP, the future of payments and shopping is safer, faster and brighter than ever before!